Description
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Most good ideas don’t die because they were bad. They die because of something predictable — and avoidable.
The Idea Graveyard walks you through nine real ideas that should have succeeded, and the nine very different reasons they didn’t — from fear, bad timing and running out of cash to the wrong partner, perfectionism and founder burnout. Each chapter turns a documented, real-world case into a lesson you can apply to your own idea today.
Plus a practical survival framework and a self-diagnostic to find out which of the nine threats your idea is most exposed to — before it’s too late.
Don’t let your best idea end up in the graveyard.
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